Town Center Design Guidelines

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Design Guidelines

The Rockville Town Center Master Plan, which was approved and adopted on October 22, 2001 by the City of Rockville, Maryland, recommends the creation of Design Guidelines for use in an Urban Design Overlay District.

The boundary of this district corresponds with the desired urban areas within the Town Center Planning Area, and although this document will address specific components of the shaded area in the center of this district, the following guidelines will be applied as a framework to all subsequent phases within the Urban Design Overlay District. Additional design guidelines will be created to address each new phase as it develops.

The following Urban Design Guidelines were intended to provide guidance for developers and designers as they plan and design the Rockville Town Center. The guidelines were not intended to be requirements, but principles that should be studied and followed.

The guidelines apply to both public and private development within the Urban Design Overlay District.

Introduction The Purpose of Design Guidelines	Section 1.0
Table of Contents	Section 2.0
District Guidelines Rockville’s Guidelines - District Guidelines - Solution 1 - Solution 2 & 3 - Solution 4 - Solution 5 - Solution 6 - Solution 7	Section 3.0
Concept Plan The Program - Ground Floor Plan - Upper Level Plan - Program Summary	Section 4.0
Key Urban Elements Critical Elements of a Great Place - Key Urban Elements - Primary Elevations - Secondary Elevations - Significant Corners - Secondary Gateways - Vias/Connections	Section 5.0
Key Elements By Block Rockville “Block” Design - Block Matrix - Block 1 - Block 2 - Block 3A - Block 3B - Block 4 - Block 5	Section 6.0
Key Streets Rockville Street Design - Maryland Avenue - Market Street - N. Washington Street - Beall Avenue & Middle Lane	Section 7.0
Parking Guidelines - Structured Parking	Section 8.0
Architectural Vocabulary Defining the Rockville Style - Base Layer - Color Layer - Architectural Detail Layer - Storefront Layer - Sidewalk Layer - Landscape Layer - Maryland Avenue - Market Street	Section 9.0
The Town Plaza Rockville’s Centerpiece - Plaza Layout - Plaza Edges - Plaza Design	Section 10.0
The Library - Library Guidelines	Section 11.0
Storefront Guidelines The “Face” of the Street - Storefront Guidelines - Storefront Character - Storefront Entries & Doors - Storefront Materials - Storefront Lighting - Storefront Awnings - Storefront & District Signage	Section 12.0
Streetscape Elements Furnishing the Street - Streetscape Elements - Street Paving - Sidewalks - Curbs & Curb Ramps - Street Lighting - Special Effect Lighting - Seating & Benches - Fountains - Public Art - Kiosks - Tree Grates & Planting Pots/Planters - Trash Receptacles - Bicycle Racks & Bollards - Utility Accessories & Newspaper Racks	Section 13.0
Site Criteria (City of Rockville) - Site Layout - Building Scale & Massing - Fenestration - Architectural Detailing - Parking Design & Signage	Section 14.0